Zoe Baby
The Objective:
To serve gelato and paletas for guests attending Zoe Stoller's pop-up at the PregoExpo in Los Angeles.
Event Overview:
We partnered with Zoe Baby and PregoExpo for a private influencer event at a convention center in Los Angeles. The event was designed to immerse guests in all brands designed for expecting and already-mommy mothers. This event included entertainment, drinks, and appetizers, along with brand giveaways of gifts to everyone there.
Treats Served: We crafted different gelato flavors for mothers, with the popular one being the "coffee" flavor. Along with paletas that would perfectly fit into a child's hand as they walked throughout the event with their mothers. The flavors of both of our treats matched the target audience's preferences.
Custom Details: Our team created a custom-wrapped, branded gelato cart specifically for Zoe Baby, bringing the brand’s signature colors directly into the event space. This personalized cart seamlessly fits the theme of a growing family, allowing guests to enjoy their treats from a fully branded display that enhances the brand’s visual presence and guest experience. In addition, we also brought a paleta cart at a different location to serve paletas from.
Agency Collaboration: The PregoExpo team and Zoe Baby company worked closely with us to design an experience that was fully aligned with Zoe Baby's brand. In addition to our gelato and paletas, guests enjoyed special entertainments like talk show hosts about motherhood, food prepared by chefs, a DJ, circus performers, and exclusive gifts from every pregnancy company there. Each detail worked together to create a cohesive, enjoyable, and impactful event for every attendee.
Custom Carts for Any Event
At The Cart Collective, we specialize in bringing immersive and engaging experiences to life for your brand activation, corporate events, and employee appreciation initiatives. Our customizable dessert carts are the perfect tool for creating memorable moments that align with your brand's identity. Whether you're an experiential marketing agency, a brand manager, or a corporate event planner, our fleet of carts offers a unique and eye-catching addition to your event.
At The Cart Collective, we handle everything in-house, from design to execution, ensuring a seamless and stress-free experience for our clients. Simply send us your design, and we’ll take care of the rest, providing you with proofs and delivering a fully customized cart ready to impress your guests.
Ready to elevate your next event? Contact us today to discuss how The Cart Collective, in collaboration with agencies like Rock + Paper, can create a unique and unforgettable experience tailored to your needs.